Software Product Management is a World All Its Own.

Adoption drives value. Nothing matters if the dog won’t eat the dog food. We bring 30 years of experience to help you get the recipe right. Fortune’s Path specializes in software product management for:

  • Development shops

  • SaaS

  • Product and development teams

“Fortune’s Path delivered everything we asked for and more. Now our product team is stronger than ever.”

— Anthony Blanco, COO and co-founder, XOi Technologies

Every Software Team has Room for Improvement.


Development Shops

There’s nothing more frustrating for you or your clients than delivering disappointment. Your technical team needs clear requirements to meet expectations and hit milestones. We speak your language and the language of your clients. Fortune’s Path helps you ship better products, faster. With fractional product leadership and product management coaching, we can:

  • Review your client needs

  • Assess your current build

  • Define requirements quickly and thoroughly ourselves — or help your team do so

  • Provide a product management toolkit, including templates for common tasks like prioritization, backlog management, and communication

  • Teach your technical team product management principles

  • Help operationalize product management functions


Software-as-a-Service (SaaS)

SaaS is changing. “Love your customers” is an ever greater priority for SaaS companies, because maximum customer value comes after you’ve grown your product’s value over time. It’s a high bar. Fortune’s Path has the executive and investment experience to help you discern what the market’s going to look like, then build a roadmap to that future. We can:

  • Provide fractional product leadership to fill gaps while you’re scaling up

  • Conceive high-value features to grow your business

  • Coach your product managers on balancing new features with technical debt

  • Define your competitive advantage

  • Hone your positioning

  • Build your go-to-market strategy

  • Ensure you have the right price

  • Coach your sales team to perfect pitches


Product and Development Teams

Everyone gets stuck sometimes. New product managers lack the experience to make good decisions independently. Seasoned product managers get disheartened by technical constraints and changing strategies. Fortune’s Path coaching makes your good people even better as we:

  • Pinpoint the problem, and the solution

  • Mentor new product managers to make smart decisions

  • Coach experienced product managers to new insights and opportunities

  • Teach frameworks and tactics for rapid, effective product development

  • Ensure you’re getting true competitive intelligence ROI

Fortune’s Path Software Clients

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“As consultants, we expect our engineers to work directly with clients to solve business problems. That’s why we love working with Fortune’s Path. They’re product managers technical enough to understand how software gets built and business-savvy enough to help us find real-world solutions.”

— Andrew Kerr, CEO, FortyAU

Looking to Grow? Let’s Collaborate

We work with technology leaders to address the root causes that prevent rapid growth. Schedule your free consultation to get started.