Fortune’s Path: the Blog
Our collection of ideas and tools for building great products and leading a life founded on love. Because the best way to get rich is to help others.
Sloane Scott: On Being a Self-Pay Patient and How to Create Shareholder Value
Sloane Scott has an amazing personal story. Along with being a 3x ovarian cancer survivor, she has led multiple health tech companies to successful exits as a strategic leader and communicator. She discusses navigating her cancer journey with no health insurance and, as a successful business leader, discusses how to create shareholder value. She lays out in a detailed and practical way how to navigate safe pay as a patient.
Currently the Chief Marketing Officer at Collette Health, she's seen healthcare from a business and patient perspective, and has lots of valuable insights to share on both.
When to Broaden Product Offerings at Early Stage Companies
A quick guide to the five instances when leaders of an early stage company should expand their product offerings.
Seven Signs of a Healthy Product
Want to become a beloved product? Look past market/fit to know if you have a healthy product that's ready to grow.
Katie Reilly: Winning is When all Boats Rise
Are product managers like general contractors? Is business a good tool to make the world a better place? And how is running a start-up like parenting? These are some of the questions Tom asks Katie Reilly, a Partner with TechCXO, in this episode of the Fortune’s Path podcast.
John Farkas: Collaborative Leadership
Entrepreneur and marketer John Farkas tells how he created a digital agency built around the power of story telling. John discusses his background in theater and how that shaped his views about communication, business, leadership, and collaboration.
How to Find Your Leadership Instinct
Leadership is a skill. Skills start as instincts and get developed through training. If you want to be a leader, it’s helpful to know what your natural leadership instincts are.
Adam Zais: How to find companies to invest in and what it takes to sell
Technology and sales veteran Adam Zais talks about how to find great companies to work for and invest in. Tom and Adam take a trip in the way-back machine to discuss early days of the PC and how business models that worked once can now work again, even with changes in tech. Adam also talks about what it takes to be great at sales and how it's not what many people think.
Competitive Intelligence: CipherHealth Does Its Market Homework
The function of competitive intelligence is to help organizations make critical decisions. But it’s often trapped in silos that keep it from being the reliable, actionable and timely resource it needs to be. Fortune’s Path breaks your CI out of silos so you can put it into action.
Quovant Finds its Revenue Mojo Again
Fortune’s Path brought its product marketing and product management skills to help Quovant achieve success at a pivotal moment in the company’s growth.
Anne Chaconas: Building love, trust and consistency through marketing
Anne Chaconas isn’t brave, she just has a lot of practice putting herself out there. As a marketing leader, Anne has run her own firm and earned positions of increasing responsibility at a variety of tech companies. Tom and Anne talk about loving your customers — step 3 of the 12 Steps of Product Management. And Anne explains how marketing a business is like setting up a profile on a dating app.