AI isn’t here to take your job (yet!) but it can help you do your job and enhance your x-factor as a creator. Today, we walk you through a multi step process that will inspire you to bring new AI tools into your creative process.

By tracing the evolution of the concept of “authenticity,” we uncover its ambiguous, fickle definition and argue it is a useless virtue. Virtues should offer tangible standards with which to measure ourselves, which is why we emphasize accountability and community as virtues to strive for in order to show your customers love and build their loyalty.

In his recent book “Transformed” Marty Cagan believes that product management can be at the center of business transformation, which here means the process of becoming a better, more innovative, and therefore more successful company. I agree, but not for the reasons Marty outlines. Successful business transformations are when principle drives behavior, not processes or checklists. While his thesis is spot-on, there are more practical, workable ways to bring about business transformation.

Stanford PhD and data scientist Sharon Chou outlines how companies — especially product and marketing teams — can get more value from their data, especially when it comes to predictive modeling and improving the data prospecting pipeline.

Over years of working with a range of tech leaders from all walks of life, Fortune’s Path has identified four leadership styles: the Finder, the Maker, the Delegator and the Decider. Most people use a combination of styles, but one or two tend to dominate. We take a closer look at each one.

Previous posts examined building a successful first 30, then 60 days in a new product management role. Now that you’ve reached the end of the beginning, focus on team communication, the PM punch list, and curious conversations.

For a product manager or product executive 30 days into their new job, you’re getting more comfortable. But keep going: there’s still a long way to go. To further your product leader career path, here’s what to focus on in days 31-60.

Whether you’re a product lead at a fast-growing startup or a getting started with an established enterprise, the first 90 days are go-time to make an impact and secure your reputation as a can-do leader. Here’s your roadmap for the first 30 days.

As product managers progress in their careers, they often struggle with imposter syndrome. How to overcome this limitation, and build towards success, requires self-awareness, patience, and equal doses of generosity and empathy. Here’s how.

A quick guide to the five instances when leaders of an early stage company should expand their product offerings.