In his recent book “Transformed” Marty Cagan believes that product management can be at the center of business transformation, which here means the process of becoming a better, more innovative, and therefore more successful company. I agree, but not for the reasons Marty outlines. Successful business transformations are when principle drives behavior, not processes or checklists. While his thesis is spot-on, there are more practical, workable ways to bring about business transformation.

Stanford PhD and data scientist Sharon Chou outlines how companies — especially product and marketing teams — can get more value from their data, especially when it comes to predictive modeling and improving the data prospecting pipeline.

Over years of working with a range of tech leaders from all walks of life, Fortune’s Path has identified four leadership styles: the Finder, the Maker, the Delegator and the Decider. Most people use a combination of styles, but one or two tend to dominate. We take a closer look at each one.

Previous posts examined building a successful first 30, then 60 days in a new product management role. Now that you’ve reached the end of the beginning, focus on team communication, the PM punch list, and curious conversations.

Where do you get your inspiration for your role in product management? That’s what Fortune’s Path founder Tom Noser discusses in his inaugural Fireside Chat.

As product managers progress in their careers, they often struggle with imposter syndrome. How to overcome this limitation, and build towards success, requires self-awareness, patience, and equal doses of generosity and empathy. Here’s how.